After watching the controversial and shocking documentary "The True Cost" which tells the tale of just how badly fast fashion is impacting not only undeveloped countries but also ourselves, I feel as if I have a completely different perspective on the fashion industry as a whole. The fact that people are literally dying in their thousands just for us to have more affordable clothing is ridiculous and a fact that I had never came across before.
From the documentary it seems that H&M (of which I previously worked for) are a big culprit for exploiting workers. When I worked at the company I really bought into their "conscious" campaign where they promoted helping third world countries and recycling, one way they did this was by getting customers to bring in bags of their old clothes in exchange for £5 store credit. However after learning of their disgusting treatment of workers its clear that this campaign was merely just to try and scrape back their brand image rather than their actual interest in the environment, recycling and fair trade.
It's actually shameful the fact that this documentary has had so many views and such a wide reach yet little has been done to make any changes within the fashion industry. It's even more shameful for me to admit that if that I would most likely still go for the cheaper more affordable option when it comes to fashion despite not knowing its origin and the true cost of it. I think sadly the only way there could ever be big changes in the production of fashion garments is if it began affecting us and the people we know, which could very well happen at the rate of the current fashion industry.